Roland
Producer of electronic musical instruments, studio equipment and software // More than 30 locations worldwide
Setting the tone on the global market
The long-established company Roland is one of the leading producers of electronic musical instruments worldwide and especially known for its synthesizers and drum kits. The brand BOSS, which specializes in guitar effects and groove products and which has been dominating the effects pedals market since 1974, is also part of the Roland family. In addition to musical instruments, Roland also offers video presentation products and modern commercial audio solutions.
PSM&W for Roland: 2012 – 2017
All press and public relations // Communicating the relocation of the German HQ // Product communications // Communications support for trade fairs and roadshows