Frankfurter Bäder

Operator of 13 public pools, five sauna facilities, and two gyms in Frankfurt, Germany // Subsidiary of Stadtwerke Frankfurt, Frankfurt’s public utility company

Fun for everyone

Swimming and bathing are great fun. Each year, Frankfurter Bäder’s public pools and sauna facilities attract several million visitors of all ages. Five indoor pools, six outdoor pools, as well as the water parks Rebstockbad, Titus Thermen, and Panoramabad are managed by Frankfurter Bäder in a responsible and customer-oriented manner, and with a lot of passion in order to promote fitness and health as well as providing an attractive way of spending leisure time. In 2019, Frankfurter Bäder also introduced the free Junior Pool Card. With this, children up to and including the age of 14 can not only enter the operator's pools free of charge, but also much more quickly.

PSM&W for Frankfurter Bäder: 2017 – today

Brand development: new name, new logos, and new claim from winter season 2017 onwards // Image film: project lead // Communications consulting // Concepts and support for social media // Press and public relations


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